Byron Kennard: How to Trick People into Doing the Right Thing

I’ve just published a new book, and it’s gonna knock your sox off. It’s a rip-snortin’ good yarn and laff riot! Now, sure, you may come for the jokes, but my hunch is you’ll stay to partake of the precious wisdom I dispense here in great big chunks.

How to Trick People into Doing the Right Thing

This book acknowledges and credits an enterprising way to save the world, an approach that’s rarely acknowledged and credited, even by the world’s would-be saviors. 

Perhaps this is because the approach is not strictly on the up and up. It strays from the path of righteousness. It thrives in the shadows where deeds and motives are obscured. That’s why decent folk turn their noses up at the very thought of it. But not me. I laud it, warts and all. 

Mesdames et Messieurs, I write in defense of deviousness.  

How To Trick People Into Doing The Right Thing is about how public-spirited leaders — politicians, dissidents, reformers — clever, shrewd,  and determined — resort to deviousness in order to promote social progress.

This benign underhandedness occurs more often than you’d think, especially when the political system is immobilized by massive corruption and acute polarization. When democracy’s front door is slammed shut in their faces, these cunning leaders find ways to sneak in through the back door. 

I call this phenomenon benevolent trickery; and, in the book, I trot out dozens of first-rate examples drawn from history, not only to prove the existence of benevolent trickery but to document its immense contribution to life, liberty, and the pursuit of happiness. The examples range in time from ancient Greece and Rome right up to the present day. 
 
https://www.amazon.com/Trick-People-Doing-Right-Thing/dp/B08KFWM9DS

This is a self-published book, which means that the mainstream press will treat it as if it doesn’t exist. If this book is going to succeed, it will succeed through word of mouth. Thanks for any help you can give me by passing the word on to any of your friends who also like books.

Thanks, Byron Kennard

3 Comments

  1. Just ordered it and look forward to acquiring more Byronian wisdom. Two books in one year; not bad!!!

    Love,

    Peter

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  2. Another book?! You are truly prolific.

    I’ll let you know when I’m finally free of political season (if I survive) and hopefully we can get together before I head back.

    Ben

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